Cross-store syndication (or Cross-shop syndication) lets you add multiple Shopify stores that sell the same products — across regions, languages, or through affiliate partners — into a single store group.

We then match products across the grouped stores by their variant Stock Keeping Units (SKUs), and any review collected on one store will display on the matching product in every other store in the store group.

Here's how cross-store syndication works:

For each product, we collect all of its filled-in variant SKUs into a list. 2 products across stores are recognized as the same when they have the same list of SKUs.

How matching plays out depends on whether your product has 1 variant or multiple variants.

A product with no SKUs has an empty list and can't be matched across stores. Reviews on that product won't be shared with the rest of the group.

All published product and store reviews can be shared across stores in your store group.

For reviews shared, we share the following attributes from each review:

The following are not shared across the store group:

Shared reviews via cross-store syndication are only visible in the Reviews dashboard of the store where they were originally collected. Each store continues to manage its own collected reviews.

Shared product reviews via cross-store syndication can appear in the following widgets:

Shared store reviews via cross-store syndication can appear in the following widgets:

Shared reviews via cross-store syndication will not appear in the following widgets (these widgets only feature reviews collected by the store itself):

Google requires that product reviews originate from the store they're submitted under. As a result, shared reviews from other stores via cross-store syndication aren't included in either the product ratings feed for Google Shopping — even when products are matched by SKU.

Product Groups work alongside cross-store syndication with no extra setup. Product groups are per-store and don't need to be identical across stores in your store group. When products are matched by SKU across stores, the matched product's local product group is included automatically in the shared review pool.

For example:

Only published reviews are shared across the store group. A review's published state is decided by the originating store's autopublish settings and moderation actions.

Once published on its originating store, the review can appear on supported widgets/pages for matching products in other stores in the group automatically — the receiving stores' autopublish settings don't apply to shared reviews.

To moderate a shared review, do so from the store where it was originally collected.

Ensure the following before connecting your stores:

To create a store group:

To join an existing store group:

Once connected, your stores will appear under Stores in this group, and sharing will begin automatically. The process may take time depending on how many products you have.

You can leave a store group at any time:

Once you leave:

If any store in the store group downgrades from the Awesome plan to the Free plan:

To restore review sharing, you can upgrade the store back to the Awesome plan and rejoin the store group. Once the store is back in the group, past published reviews will be shared again automatically.

If a store in the store group closes down or uninstalls the Judge.me app: