Available on the Free plan

QR codes are ideal for:

Parcel inserts: Include a QR code on packaging inserts or shipping labels so customers can scan right after unboxing.
In-store displays: Place printed QR codes near checkout counters or fitting rooms so customers can review their in-store experience while it's fresh.
Handouts: Provide business cards or flyers with a QR code during events, trade shows, or pop-up markets to encourage follow-up reviews.

Types of QR codes and how they work

QR code for a specific product (redirects to Judge.me page)

Here's how a product review collection QR code that redirects to Judge.me page works:

You share the QR code for a specific product with your customer.
The customer scans the QR code and is redirected to a Judge.me hosted page for that product, which contains 2 forms:
- The review form to enter their review, which includes:
  - The "How was your experience with" header to show the product being reviewed
  - Fields that the customer can enter:
    Star rating selection and a red "Please choose your rating." message (if no star rating is selected)
    Review title: a short headline for the review (optional)
    Write a review: the main review content
    Name: their name
    Email address: their email address, which will be used for verification and not displayed publicly
  - The Publish review as dropdown for the customer choose how chooses how their name will appear (John Smith, John S, John, J.S., Anonymous)
  - The "How we use your data: We’ll only contact you about the review you left, and only if necessary. By submitting your review, you agree to Judge.me’s terms, privacy and content policies." policy text
  - The Submit Review ➔ button to move to the next form
- The media form to add a photo or video to their review, which includes:
  - The same "How was your experience with" header.
  - The Add a photo or video field for the customer to upload a photo or video (optional).
  - The Submit Review ➔ button to complete the process.
Once submitted, the review will appear in your Reviews Dashboard with the source marked as "QR codes".
We then use the same validation process as web reviews to validate the review.

QR code for a specific product (redirects to in-store review form)

Here's how a product review collection QR code that redirects to in-store review form works:

You share the QR code for a specific product with your customer.
The customer scans the QR code and is redirected to your product page with the Write a review form readily open.
On this page, they follow the regular web review submission flow.
We then use the same validation process as web reviews to validate the review.

QR code for all products

Here's how an all products page QR code works:

You share the QR code with your customer.
The customer scans the QR code and is redirected to a Judge.me hosted page, which include 3 forms:
- The product form to select which product to review, which includes:
  - The "Review your latest purchase from" to show the store being reviewed
  - The Type below the name of the product you want to review field to select a product
  - Once a product is selected, the Write a review ➔ button will show to move to the next form
- The review form and the media form same as the product review collection QR code that redirects to a Judge.me page
Once submitted, the review will appear in your Reviews Dashboard with the source marked as "QR codes".
We then use the same validation process as web reviews to validate the review.

QR code for the store

Here's how a store review QR code works:

You share the QR code with your customer.
The customer scans the QR code and is redirected to a Judge.me hosted page for your store, which include the review form and the media form same as the product review collection QR code that redirects to a Judge.me page.
Once submitted, the review will appear in your Reviews Dashboard with the source marked as "QR codes".

Considerations

QR codes are public by design. That means anyone who scans the QR code can submit a review, even if they haven’t purchased the product. Web review restriction does not apply to QR codes.
It's not possible to customize the texts in the QR code landing pages, but you can adjust the form styling and submission flow as part of the Write a review form.

How to create a QR code

To generate a QR code:

From your Judge.me admin, go to Settings > Request reviews.
Scroll down to the Collection channels section.
Find Links, QR codes and point of sale review collection and click Manage.

There, you can adjust the color of your QR code:

Scroll down to the QR code styling section.
In the Colors dropdown, choose from these colors: Black, Golden, Green, Grey, Navy.
Click Save.

Then create any of the following QR codes:

QR code for a specific product:
- In the Product review collection link section, search for your product you want to get the review link for.
- Under Redirect reviewers to, choose from these options:
  - "Judge.me page (recommended)" to redirect the customer to a Judge.me hosted page
  - "In-store review form" to redirect the customer to the Write a review form on your product page
- Click Download PNG.
QR code for all products:
- Scroll down to the All products page link section.
- Click Download PNG.
QR code for the store:
- Scroll down to the Store review link section.
- Click Download PNG.