Email marketing for Shopify

Email marketing for Shopify

Email marketing for Shopify

Judge.me Email
vs Klaviyo

Judge.me Email
vs Klaviyo

Judge.me Email
vs Klaviyo

Judge.me Email
vs Klaviyo

Judge.me Email gives you the flows, campaigns and sign-up popups most Shopify stores need, without paying more as your list grows.

Judge.me Email gives you the flows, campaigns and sign-up popups most Shopify stores need, without paying more as your list grows.

Free plan for any list size · We move your list for free

Free plan for any list size · We move your list for free

Free plan for any list size · We move your list for free

Updated 12 November 2026

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Built for Shopify

Built for Shopify

Built for Shopify

★★★★★ Rated 5.0 from 49,000+ reviews

★★★★★ Rated 5.0 from 49,000+ reviews

★★★★★ Rated 5.0 from 49,000+ reviews

The quick answer

The quick answer

Judge.me Email or Klaviyo: which is right for your store?

Judge.me Email or Klaviyo: which is right for your store?

Judge.me Email or Klaviyo: which is right for your store?

Judge.me Email or Klaviyo: which is right for your store?

Judge.me Email or Klaviyo: which is right for your store?

Choose Judge.me Email if you sell on Shopify and want a lower bill with less setup.

Choose Judge.me Email if you sell on Shopify and want a lower bill with less setup.

Klaviyo may suit you better if you need a large library of flows, A/B testing or predictive segments, and have the time to set them up.

Klaviyo may suit you better if you need a large library of flows, A/B testing or predictive segments, and have the time to set them up.

What you’d save: 5,000 subscribers and 20,000 emails a month costs $100 on Klaviyo and $0.75 on Judge.me Email.

What you’d save: 5,000 subscribers and 20,000 emails a month costs $100 on Klaviyo and $0.75 on Judge.me Email.

Why merchants switch

Why merchants switch

Why Shopify stores
switch from Klaviyo

Why Shopify stores
switch from Klaviyo

Why Shopify stores
switch from Klaviyo

Why Shopify stores
switch from Klaviyo

The bill grows with your list.

The bill grows with your list.

The bill grows with your list.

The bill grows with your list.

Klaviyo charges per profile, so a bigger list costs more, even if you send the same emails.

Klaviyo charges per profile, so a bigger list costs more, even if you send the same emails.

Setup takes time.

Setup takes time.

Setup takes time.

Setup takes time.

Flows and segments take know-how to build, and if you hire an agency to set them up, that’s an extra cost on top of your Klaviyo bill.

Flows and segments take know-how to build, and if you hire an agency to set them up, that’s an extra cost on top of your Klaviyo bill.

Your customers live in two places.

Your customers live in two places.

Your customers live in two places.

Your customers live in two places.

Klaviyo keeps its own copy of your Shopify customers, and segments arrive as a list that doesn’t update.

Klaviyo keeps its own copy of your Shopify customers, and segments arrive as a list that doesn’t update.

Why Judge.me Email

Why Judge.me Email

Email marketing for Shopify.
One job, done well.

Email marketing for Shopify.
One job, done well.

Email marketing for Shopify.
One job, done well.

Email marketing for Shopify.
One job, done well.

Get billed for the emails you actually send.

Get billed for the emails you actually send.

Get billed for the emails you actually send.

Get billed for the emails you actually send.

Get billed for the emails you actually send.

15,000 free emails a month for any list size, then $0.15 per 1,000.

15,000 free emails a month for any list size, then $0.15 per 1,000.

20,000 emails / month
Your list grows.Your bill stays $0.75.
Subscribers2,50010,000100,000
Judge.me Email$0.75$0.75$0.75

Same sending volume. Any list size.

FlowsAll (8)
Welcome emailNew subscriberReady
Abandoned checkoutCheckout abandonedReady
Post-purchase thank youOrder placedReady

+ 5 more flows, ready to turn on

Set up in minutes.

Set up in minutes.

Set up in minutes.

Set up in minutes.

Eight automated emails are ready to turn on when you install. Your logo and colors are added for you, and campaigns take three steps.

1Audience

Send to:

✓Email subscribers
✓Customers who have
purchased at least once
Your Shopify customers.
Always up to date.

Built on your Shopify customer data.

Built on your Shopify customer data.

Built on your Shopify customer data.

Built on your Shopify customer data.

Your customers, segments and consent come straight from Shopify and stay up to date.

Pricing

Pricing

Judge.me Email vs Klaviyo pricing

Judge.me Email vs Klaviyo pricing

Judge.me Email vs Klaviyo pricing

Judge.me Email vs Klaviyo pricing

See what you’d pay as your list grows and as you send more.

See what you’d pay as your list grows and as you send more.

See what you’d pay as your list grows and as you send more.

Swipe across the table to compare both tools →

Swipe across the table to compare both tools →

Your listEmails a monthKlaviyoJudge.me EmailYou save / month
Your list grows
2,50020,000$60$0.75$59.25
10,00020,000$150$0.75$149.25
100,00020,000$1,380$0.75$1,379.25
1,000,00020,000Custom price, through sales$0.75—
You send more
5,00040,000$100$3.75$96.25
10,00080,000$150$9.75$140.25
50,000500,000$720$72.75$647.25
100,0001,000,000$1,380$147.75$1,232.25

“

I’ve been beta testing Judge.me Email for a few weeks and I’m delighted. It’s easy to use from setup through to tracking results. The customer support is exactly what I’ve come to expect after five years with Judge.me’s reviews platform — reliable, responsive, and there when you need it. As for the price, switching from my current provider is going to save me hundreds of pounds every month, without compromising on quality.

I’ve been beta testing Judge.me Email for a few weeks and I’m delighted. It’s easy to use from setup through to tracking results. The customer support is exactly what I’ve come to expect after five years with Judge.me’s reviews platform — reliable, responsive, and there when you need it. As for the price, switching from my current provider is going to save me hundreds of pounds every month, without compromising on quality.

I’ve been beta testing Judge.me Email for a few weeks and I’m delighted. It’s easy to use from setup through to tracking results. The customer support is exactly what I’ve come to expect after five years with Judge.me’s reviews platform — reliable, responsive, and there when you need it. As for the price, switching from my current provider is going to save me hundreds of pounds every month, without compromising on quality.

I’ve been beta testing Judge.me Email for a few weeks and I’m delighted. It’s easy to use from setup through to tracking results. The customer support is exactly what I’ve come to expect after five years with Judge.me’s reviews platform — reliable, responsive, and there when you need it. As for the price, switching from my current provider is going to save me hundreds of pounds every month, without compromising on quality.

Carla Saull
Carla Saull

Carla Saull

Founder of Good Wash Day

Monthly prices in USD, checked 12 November 2026. Klaviyo prices are for its Email plan, from klaviyo.com/pricing. Judge.me Email prices are for the Free plan: 15,000 emails a month free, then $0.15 per 1,000.

Monthly prices in USD, checked 12 November 2026. Klaviyo prices are for its Email plan, from klaviyo.com/pricing. Judge.me Email prices are for the Free plan: 15,000 emails a month free, then $0.15 per 1,000.

Core features

Core features

Judge.me Email vs Klaviyo:
core features

Judge.me Email vs Klaviyo:
core features

Judge.me Email vs Klaviyo:
core features

Judge.me Email vs Klaviyo:
core features

Both tools cover the essentials.
The difference is how much is done for you.

Both tools cover the essentials.
The difference is how much is done for you.

Both tools cover the essentials.
The difference is how much is done for you.

Swipe across the table to compare both tools →

Swipe across the table to compare both tools →

FeatureKlaviyoJudge.me Email
Build your list
Your customer listCopied from Shopify into Klaviyo's own databaseYour Shopify customers, there from install
Sign-up popup with a discount: choose where it shows, ask for details, confirm new subscribersYesYes
Sell on autopilot
Automated emails: welcome, after purchase, product recommendations, win-back, abandoned checkout, abandoned cart, browse abandonment, back in stockChoose from a library of 57, then set up8 ready to turn on at install
Build your own automated emailsYesYes
Send campaigns
Build a campaignYesYes, in three steps: audience, content, send
Email a Shopify segmentCopied in once, so it doesn't updateAlways up to date
Email recent openers, clickers or buyers; schedule sends; limit how often people get emailedYesYes
Create your emails
Your logo and colorsYesAdded for you
Reviews in your emails*Klaviyo Reviews: free plan covers 50 orders a monthJudge.me Reviews: free plan covers every order and review
Product picks for each customerYesYes
Write emails with AI, in the app or from Claude or ChatGPTYesYes
See what works
Sales, opens and clicks for each email and flowYesYes
Send safely
Only email people who agreed to itYesUses consent from Shopify
Send from your own addressYes, on the free planYes, on Awesome ($15/month)

*Needs a reviews app on either platform.

*Needs a reviews app on either platform.

Find your fit

Find your fit

For more
complex setups

For more
complex setups

For more
complex setups

For more
complex setups

Klaviyo has a wider feature set, and it’s the better fit if you need advanced customization or sell beyond Shopify. If Shopify is your only channel, Judge.me Email is built for it, at a fraction of the cost.

Klaviyo has a wider feature set, and it’s the better fit if you need advanced customization or sell beyond Shopify. If Shopify is your only channel, Judge.me Email is built for it, at a fraction of the cost.

We’re building fast: we ship new features every week, and many start as requests from merchants. Missing something you need? Tell us.

We’re building fast: we ship new features every week, and many start as requests from merchants. Missing something you need? Tell us.

Where Klaviyo goes further, for now:

FeatureUseful if you…
SMS, WhatsApp and push (paid add-ons)Want texts from the same tool
More flow types, like birthday, price drop and replenishment, each one set up by youWant more than the core flows
Flows with multiple, complex branchesRun different paths for different customers
A/B testingHave a big enough list to test
Predictive segments, like likely to churnHave lots of order history
A larger template libraryWant a wide choice of starting designs
Flyout, full-page and embedded formsWant several forms across your store
Custom reports and benchmarksReport to a team or agency
Many integrationsConnect email to many other apps

The team behind Judge.me Email

The team behind Judge.me Email

A newer email tool, from the team
Shopify merchants already trust

A newer email tool, from the team
Shopify merchants already trust

A newer email tool, from the team
Shopify merchants already trust

A newer email tool, from the team
Shopify merchants already trust

772,000+

772,000+

772,000+

772,000+

772,000+

stores use Judge.me Reviews

stores use Judge.me Reviews

stores use Judge.me Reviews

24/7

24/7

24/7

24/7

24/7

support, with replies in under a minute

support, with replies in under a minute

support, with replies in under a minute

SOC 2 Type 2

SOC 2 Type 2

SOC 2 Type 2

SOC 2 Type 2

SOC 2 Type 2

and ISO 27001 on every plan

and ISO 27001 on every plan

and ISO 27001 on every plan

What merchants are saying about Judge.me Email

What merchants are saying about Judge.me Email

Free migration, human support

Free migration, human support

Switch from Klaviyo.
We’ll move your
list for you.

Switch from Klaviyo.
We’ll move your
list for you.

Switch from Klaviyo.
We’ll move your
list for you.

Switch from Klaviyo.
We’ll move your
list for you.

It’s free for every merchant, on every plan.

It’s free for every merchant, on every plan.

It’s free for every merchant, on every plan.

01

01

Contact us

Contact us

02

02

We import your subscribers

We import your subscribers

03

03

Free onboarding call

Free onboarding call

04

04

Turn on your flows and go live

Turn on your flows and go live

Swipe across the table to compare both tools →

Swipe across the table to compare both tools →

SwitchingKlaviyoJudge.me Email
Help moving your listDo it yourself, or pay for premium supportFree, done by our human support team
Onboarding call with a personPaid support packages onlyFree
Unsubscribes and bouncesKept only if you upload them yourselfKept and marked

★★★★★

“Switched from Klaviyo to JM Email purely because I hated being charged so much as I increased my mailing list. Very happy that I did.”

“Switched from Klaviyo to JM Email purely because I hated being charged so much as I increased my mailing list. Very happy that I did.”

“Switched from Klaviyo to JM Email purely because I hated being charged so much as I increased my mailing list. Very happy that I did.”

“Switched from Klaviyo to JM Email purely because I hated being charged so much as I increased my mailing list. Very happy that I did.”

“Switched from Klaviyo to JM Email purely because I hated being charged so much as I increased my mailing list. Very happy that I did.”

SLBMoto

United Kingdom

★★★★★

“I was using Klaviyo for years and spending way too much for features I would never use. This is simple and easy to use and the support has been incredible helping me get set up!”

“I was using Klaviyo for years and spending way too much for features I would never use. This is simple and easy to use and the support has been incredible helping me get set up!”

“I was using Klaviyo for years and spending way too much for features I would never use. This is simple and easy to use and the support has been incredible helping me get set up!”

“I was using Klaviyo for years and spending way too much for features I would never use. This is simple and easy to use and the support has been incredible helping me get set up!”

“I was using Klaviyo for years and spending way too much for features I would never use. This is simple and easy to use and the support has been incredible helping me get set up!”

The Simple Stencil

United States

★★★★★

“I’ve recently switched from Klaviyo to Judge.me emails. There’s nothing I used in Klaviyo that’s missing here.”

“I’ve recently switched from Klaviyo to Judge.me emails. There’s nothing I used in Klaviyo that’s missing here.”

“I’ve recently switched from Klaviyo to Judge.me emails. There’s nothing I used in Klaviyo that’s missing here.”

“I’ve recently switched from Klaviyo to Judge.me emails. There’s nothing I used in Klaviyo that’s missing here.”

“I’ve recently switched from Klaviyo to Judge.me emails. There’s nothing I used in Klaviyo that’s missing here.”

Wayra Fit

Peru

Keep comparing

Keep comparing

Comparing Judge.me Email
with other email tools?

Comparing Judge.me Email
with other email tools?

Comparing Judge.me Email
with other email tools?

Comparing Judge.me Email
with other email tools?

See how Omnisend, Mailchimp and others compare on price and features.

Your questions, answered

Your questions, answered

Judge.me Email
vs Klaviyo: FAQs

Judge.me Email
vs Klaviyo: FAQs

Judge.me Email
vs Klaviyo: FAQs

Judge.me Email
vs Klaviyo: FAQs

Judge.me Email
vs Klaviyo: FAQs

Get started today

Get started today

Stop paying for a list
that’s outgrown your sending

Stop paying for a list
that’s outgrown your sending

Stop paying for a list
that’s outgrown your sending

Stop paying for a list
that’s outgrown your sending

Install for free today and our team will help you switch, at no extra cost.

Install for free today and our team will help you switch, at no extra cost.

Install for free today and our team will help you switch, at no extra cost.