Company resources

Judge.me
media kit

Company information, customer stories and press assets. Judge.me helps merchants scale sales with consumer confidence.

JUDGE.ME

BRAND ASSETS

Where Trust Drives Commerce

01

About Judge.me.

Company boilerplate for articles, announcements and partner profiles.

Company boilerplate

132 words

132 words

Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence. Headquartered in London, it is led by founder and CEO Peter-Jan Celis and co-founder and Chief Architect Linh Dam. Its Shopify apps include Judge.me Reviews, for collecting and displaying customer feedback, and Judge.me Email, for newsletters and automated campaigns. Judge.me Reviews serves more than 752,000 Shopify stores worldwide, from independent businesses to Shopify Plus brands. Store Leads ranks it as Shopify’s most reviewed app and the most installed app it tracks. Stores using Judge.me recorded over US$140 billion in gross merchandise value in the last twelve months. Customers featured in its published stories include Beardbrand, MÁDARA Cosmetics and Good Wash Day. The company combines ongoing product development with accessible pricing, support, integrations and security. For more information, visit judge.me.

Short description

41 words

41 words

Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence. Headquartered in London, it is led by founder and CEO Peter-Jan Celis and co-founder and Chief Architect Linh Dam. Its Shopify apps include Judge.me Reviews and Judge.me Email.

One sentence

20 words

20 words

Judge.me is a bootstrapped software company helping merchants scale sales with consumer confidence through Shopify apps including Reviews and Email.

Company at a glance

Founded

2015

Headquarters

London, United Kingdom

Funding

Bootstrapped

Products

Judge.me Reviews · Judge.me Email

Team locations

London, United Kingdom; Ho Chi Minh City, Vietnam; Casablanca, Morocco; São Paulo, Brazil

Industry membership

Rails Foundation Core member since June 2025

Founders

Peter-Jan Celis

Founder and CEO

Peter-Jan Celis founded Judge.me in 2015 and leads the company as CEO.

Linh Dam

Co-Founder and Chief Architect

Linh Dam has worked on Judge.me since early 2015 and leads its technical architecture. He joined the Rails Foundation board in 2025.

02

Facts & figures.

Use the source and definition alongside each figure. All store, review and rating figures below relate to Judge.me Reviews.

Judge.me Reviews facts, sources and definitions
MeasureFigureSourceDefinition
Active Shopify stores752,000+Judge.me company statisticsActive Shopify stores reported in Judge.me’s published company statistics. Stores are counted individually; a merchant can operate more than one store.
Merchant GMV — last twelve monthsUS$140 billion+Judge.me company statisticsCompany-reported gross merchandise value: the total value of orders at stores using Judge.me over the trailing twelve months. This measures merchant sales volume, not revenue attributable to Judge.me.
Verified reviews collected143 million+Judge.me company statisticsCustomer reviews verified through methods including order-linked requests, email confirmation matched to order history, authenticated customer accounts, and supported imports or platform syncs with verification data.
Share of Shopify stores using a review app55.1%Store LeadsLive Shopify stores detected with Judge.me, divided by live Shopify stores detected with at least one app in the Store Leads product-reviews category. Not a share of all Shopify stores.
Shopify Plus stores using Judge.me22,179Store LeadsLive Shopify Plus stores with Judge.me detected by Store Leads. Third-party detection differs from Judge.me’s company-reported active-store count.
Share of Shopify Plus stores28.3%Store LeadsJudge.me detected on live Shopify Plus stores, divided by all live Shopify Plus stores in the same Store Leads snapshot.
Shopify App Store rating5.0 / 5Shopify App StoreOverall rating displayed on the Judge.me app listing. These are reviews of the app, not reviews collected by merchants.
Shopify app rank by review count#1Store LeadsRank by merchant review count on Shopify App Store listings in Store Leads’ dataset. This ranks review volume, not average rating.
Shopify app rank by detected installs#1Store LeadsRank by detected installations among Shopify apps tracked by Store Leads. Its detection covers a subset of app installations.

Figures reflect source snapshots from 15 September 2026 to 16 September 2026.

Sources & methodology

Judge.me company statistics

First-party data reported by Judge.me about active stores, reviews collected and merchant sales volume. Stores are counted individually, so these figures should not be relabelled as unique merchants. Rounded counters are lower bounds; the JSON download distinguishes exact source values from company-provided lower bounds. Read how reviews are verified

Store Leads

Store Leads is an independent ecommerce data provider that detects apps used by live Shopify stores. Review-app share compares stores where Judge.me is detected with stores using at least one app in its product-reviews category. Shopify Plus share compares Plus stores using Judge.me with all live Plus stores in the same dataset. Detection counts may differ from Judge.me’s company-reported active-store count. Shopify Plus status identifies a platform plan, not a merchant revenue band. Read about Store Leads data

Shopify app rankings

Store Leads compares Shopify apps by merchant review count and detected installations. “Most reviewed” refers to the number of app reviews. “Most installed” refers to apps covered by its detection, which does not capture every installation. View the Store Leads Shopify report

Shopify App Store

The Shopify App Store hosts the public Judge.me app listing, where merchants rate and review the app. The rating shown here describes the app itself, not the customer reviews collected by merchants. View Judge.me on the Shopify App Store

Using these figures

Use each figure with its label, definition and source. Company-reported activity and third-party app detection measure different things and should not be treated as interchangeable. Contact the media team for clarification or further methodology.

03

Vision & mission.

Vision

A world where merchants and consumers trade with confidence.

Mission

Bridge the trust gap, empowering merchants to scale their business with consumer confidence.

The trust gap

Shoppers need reliable information to decide whom to trust. Merchants need a fair way to show the quality of their business. The trust gap is the uncertainty between them. Judge.me works to close it by making genuine customer experiences visible.

04

Product portfolio.

Reviews app

Judge.me Reviews

Scale revenue with consumer confidence.

Collect, display and share product and store reviews, including customer photos and videos, on Shopify. Help shoppers assess products through feedback from other customers.

Email marketing app

Judge.me Email

Grow sales with email marketing built for Shopify.

Create newsletters and automated campaigns using the customer data already in Shopify. Ready-to-use flows support checkout recovery and repeat purchases, with reporting on attributed revenue.

Reviews and Email are separate apps with their own plans.

05

How Judge.me delivers value.

Five factors guide how Judge.me builds products, supports merchants and earns their trust.

01

01

Products that keep improving

Judge.me invests in ongoing product development, using merchant feedback to guide improvements. The aim is to make its products more useful and easier to use as merchants’ needs evolve.

02

02

Accessible, transparent pricing

Judge.me aims to make useful software accessible to businesses of different sizes. Clear plans and pricing help merchants understand what they are paying for and choose what fits their business.

03

03

Support on every plan

Judge.me treats support as part of the product experience. Free and paid users can get help getting started, solving problems and making better use of the tools they choose.

04

04

Focused tools that work together

Judge.me builds focused products that fit into merchants’ existing workflows. Integrations give merchants the freedom to choose the tools that suit their business and connect them as their needs change.

05

05

Security and compliance

Judge.me makes protecting merchant and customer data part of how it develops and operates its products. Independent assessments and published security documentation help merchants evaluate those practices for themselves.

06

Customers & case studies.

Examples from Judge.me’s published Reviews customer stories. Each link provides the original account and context.

Men’s grooming

Beardbrand

Uses customer reviews across product development, marketing and community, with feedback shared through Slack.

Skincare · Shopify Plus

MÁDARA Cosmetics

Moved its review history to Shopify Plus and uses Judge.me across multiple European markets.

Haircare accessories

Good Wash Day

Uses automated review requests and storefront displays to collect and share customer feedback without review incentives.

For customer interview requests, contact growth@judge.me.

07

News & company resources.

08

Logos & press assets.

Original SVG artwork and transparent PNGs. Download individually or as part of the full kit.

Using the Judge.me identity

Use the supplied artwork with its original proportions and colours. Keep it legible and clear of surrounding text or graphics. Write the company name as Judge.me. The company symbol is distinct from a verification badge or store certification. For additional formats or usage questions, contact growth@judge.me. Font files are not included.

Keppel #3EB2A2

Indigo #0E415F

Brand typography: Gelica and Inter. Contact us for additional approved artwork and detailed brand guidance.

Founder headshots & product screenshots

Contact growth@judge.me to request images, captions and usage information for your story.

Media enquiries

How can we help your story?

For company information, interviews, founder headshots, product screenshots, customer introductions or updated figures, contact our growth team.

Include your outlet, topic, deadline and time zone. You can also contact us to request a correction.

Take the information with you.

Company information, figures and sources are available as text and structured data.