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Offering a "Contact us" option before a negative review is submitted

Encourage shoppers to reach out before leaving a low-star review by showing support contact info in the review form and emails.

Updated over 2 weeks ago

Negative reviews may come from unresolved support issues, and this feature gives shoppers a gentle nudge to contact your support team before submitting a low-star review.

By showing a Contact us button in your review collection flow and Contact us link in your review request emails, you create more chances to turn frustrated customers into loyal ones and protect your store’s reputation.


Add your support email address

Available on the Free plan

By default, we’ll use the first email listed under Admin notifications as the support email address in the help screen in the Write a review flow and in the help text in the review request emails.

To add a support email address used in your help screen in the Write a review flow and help text in the review request emails:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Widgets.

  3. Find the Write a review card and click Customize.

  4. Open the Submission flow section.

  5. Click the Negative review settings button.

  6. In the Customer support email field, enter the email address you want to use.

  7. Click Save.


Show a help screen in the Write a review flow

How it works

Here's how the help screen in your Write a review flow can help prevent negative reviews:

  1. When a customer selects a low rating in the Write a review form (based on your chosen threshold), a help screen appears with your custom message and a Contact us button.

  2. When the customer clicks the Contact us button, their default email app automatically opens with:

    • To: your support email address

    • Subject line: "Issue with my recent purchase from [your store name]"

Enable the help screen

Available on the Free plan

To enable the help screen in your Write a review flow:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Widgets.

  3. Find the Write a review card and click Customize.

  4. Open the Submission flow section.

  5. Scroll down to find and click the checkbox next to "Show a help screen before a negative review is submitted".

  6. Click Save.

Customize the rating threshold

Available on the Free plan

To set a rating threshold that will trigger the help screen in the review collection flow:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Widgets.

  3. Find the Write a review card and click Customize.

  4. Open the Submission flow section.

  5. Click the Negative review settings button.

  6. In the Negative review condition dropdown, choose from the following options:

    • "1 star or less"

    • "2 stars or less"

    • "3 stars or less"

  7. Click Save.

Customize the help screen text (optional)

To customize the message and call-to-action of the help screen:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Widgets.

  3. Find the Write a review card and click Customize.

  4. In the Text section at the top, click the Customize text button.

  5. Scroll down and open the Negative review resolution section.

  6. Customize the default texts in the following fields to your likings:

    • Screen title field:

      • Default text: "Tell us more"

    • Negative review resolution field:

      • Default text: "Your experience matters to us. If there were issues with your purchase, we're here to help. Feel free to reach out to us, we'd love the opportunity to make things right."

    • Button text field:

      • Default text: "Contact us"

  7. Click Save.


Show a help text in the review request emails

How it works

Here's how the help text in your Smart styling review request email template can help prevent negative reviews:

  1. When a customer receives the review request email, they can click the Reach out to us link before leaving a review.

  2. When the customer clicks the Reach out to us link, their default email app automatically opens with:

    • To: your support email address

    • Subject line: "Issue with my recent purchase from [your store name]"

Enable the help text

Available on the Free plan

To enable the help text in your Smart styling review request email:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Email templates.

  3. Find your Smart styling template and click Edit.

  4. Scroll down to the Email add-ons section at the bottom.

  5. Click the checkbox next to "Show negative review resolution text".

  6. Click Save.

Customize the help text (optional)

To customize the message and call-to-action of the help text in your Smart styling review request email:

  1. From your Shopify admin, go to Apps > Judge.me Reviews > Settings.

  2. Go to Email templates.

  3. Find your Smart styling template and click Edit.

  4. Scroll down to the Email add-ons section at the bottom.

  5. Under Negative review resolution, customize the default texts in the following fields to your likings:

    • Negative review resolution text field:

      • Default texts: "If there were issues with your purchase, let us know we're here to help."

      • Variables you can use in this field:

        • {{ buyer_name }}

        • {{ buyer_first_name }}

        • {{ buyer_last_name }}

        • {{ order_quantity }}

        • {{ order_name }}

        • {{ n_days_ago }}

        • {{ product_title }}

        • {{ shop_name }}

        • {{ shop_url }}

        • {{ product_url }}

    • Negative review resolution trigger field:

      • Default texts: "Reach out to us."

  6. Click Save.


Resources

  1. Get your free trial:

    Customize the message and call-to-action shoppers see before leaving a low-star review. Try the Awesome plan free for 15 days and turn negative moments into loyalty wins 🚀

  2. Follow us on LinkedIn:

    Stay updated on Judge.me product releases, tips, and merchant success stories — follow us on LinkedIn.

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