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Displaying product variant details (size, color, material) in reviews helps your customers find useful feedback and make confident buying decisions. When review request emails include variant details, customers are more likely to leave accurate reviews because they can easily identify the specific item they purchased.

1. Product variants in review request emails

This feature is enabled by default for all users.

When your customers receive a review request email, they’ll see the product variant details and an image of the exact item they purchased. This helps them review the right product and encourages them to leave feedback.

Product variant display is available only in the new email templates that use the Product Reviews block and on the review collection page. The new templates and the review collection page are enabled by default when you install the app.

How variants appear in your email templates

Judge.me supports two types of email templates:

Email Template: A fully customizable template you can edit manually using the Judge.me block editor.
Smart Email Template: An automated template powered by Judge.me’s Smart Editor, with built-in templates and flexible customization.

Note: The Smart Email Template feature is currently available to stores in the early user program only.

Email Template

You can preview how a product variant appears in your standard Email Template by following these steps:

From your Judge.me admin, go to Settings > Email templates.

Scroll to the Review request and reminder emails section
Click Edit next to the email template you want to check.
Under the product name section in the email body, you’ll see the variant information displayed (e.g. S / Black).

Smart Email Template

To preview how variants display in your Smart Email Template:

From your Judge.me admin, go to Settings > Email templates.

Under Review request and reminder emails, click Edit next to the Smart email template you want to check.
In the email body, scroll to the product section.
Variant details (e.g. variant 1 / variant 2) will appear under the product name.

How variants appear on the review collection page

The review collection page (External form) is a hosted page where customers submit their reviews after clicking on a star rating in your email. It’s enabled by default for all new templates.

To preview the review collection page:

From your Judge.me admin, go to Settings > Widgets.
On the Write a Review card, click Customize.

Scroll to Review collection via email request.
Under Redirect reviewers invited via email to, select External Form (Recommended).
Click Save to apply your changes.
Go back to Settings > Email templates.
Click Edit next to your chosen template
Send a sample email to yourself.
Click on the star rating in the email to view the page.
Here's how a variant appears under the product name on the review collection page:

Important notes:

Only Shopify product variants are supported at this time.
Currently, you cannot request separate reviews for different variants in the same order. If a customer purchases multiple variants in one order, the review request email will display only one variant.

2. Product variants in review widgets

This feature is available on the Awesome (paid) plan. Unlock it with our 15-day free trial today!

How to enable variants in your widgets

From your Judge.me admin, go to Settings > Widgets.
On the Review Widget card, click Customize.

Scroll down to the Review card details
In Product details, check the box Show product variants if available.
Click Save.

Note: Once this setting is enabled, it might take a few moments (up to 5 days) to backfill product variant information for historical reviews and display it in the widgets.

How variants appear in your widgets

Once enabled, product variant details are displayed in the Review Widget on top of each review. This helps future customers confirm that a review applies to the exact size, color, or material they’re considering.
If you have an All Reviews Page set up, variant details are also displayed in each product review below the product name. This ensures shoppers can filter relevant feedback when browsing all the reviews collected by the store.

Example: A customer purchases a blue T-shirt in size M. Their review request email specifies the variant (blue, size M) and includes an image of the exact product. When they submit their review, future customers browsing the product page will clearly see that the feedback applies to the blue, size M variant, helping them make an informed decision.